Featured Insights on IIoT, Digital Transformation, AI, Product Management, Agile and more

The transformative power of digital innovation cannot be overstated. Read on to learn how companies like GE, UPS, Siemens, P&G, Lufthansa, Domino’s Pizza, and Maersk achieved remarkable successes while embracing digital transformation.It is not just about staying current—it’s about staying ahead. These businesses have reaped substantial financial benefits by optimizing their operations, reducing costs, and enhancing customer satisfaction. Your business too can unlock hidden savings and get into position for unparalleled growth and competitiveness in the future.
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The Kano Model prioritization technique is simple but incredibly effective. You will learn how to categorize different features into five distinct types: Basic, Performance, Excitement, Indifferent, and Reverse needs. We’ve included a step-by-step guide featuring a real-world example of how Airbnb uses the Kano Model to prioritize its features, along with a personal life example to show you how you can apply this technique both at work and at home.
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